I work for a national advertising and public relations agency. We’re pushed to think BIG. The bigger idea the better. The more creative the better. And of course, the more popular the better.
As we like to say, “yes, it is a popularity contest. the brand with the most friends wins.”
This video on AdFreak has been circulating and it’s pretty funny – especially for my fellow ad, PR and marketing people out there. It’s sad but true on so many levels. This is what we do & how we think.